What Summer Travel Looks Like in 2025
Forestis Dolomites Pool
What Summer Travel Looks Like in 2025
Travel still matters. Even with higher prices and unpredictable planning, people continue to book travel. What has changed is the feeling. Summer 2025 is slower. Less chasing, more choosing. The goal is no longer to see everything; it's to see what matters. It's to feel settled somewhere.
Trips are longer. Plans are quieter. Travelers are picking one place and staying put. A few city blocks in Lisbon. A small island off Kyushu. A town that only shows up in footnotes. An undiscovered bit of coastline. Less movement means more memory.
Culture without the performance
In Kyoto, Tokinoha Studio offers ceramic workshops that last hours. The space is simple. You learn by doing. There's no rush. No pressure to create something impressive. You work with clay, and the day starts to slow down.
In Oaxaca, Taller Coatlicue teaches natural dyeing and traditional weaving. The studio is small. Most people walk in, stay longer than planned, and then return. It's tactile. Local. No photos are needed.
Where you stay still matters
Travelers still want beautiful spaces. Just not ones that feel anonymous. Design counts. So does mood.
Riad Jardin Secret in Marrakech is a quiet, shaded, and serene oasis offering a peaceful retreat from the city. The staff serves breakfast in a tiled courtyard. There are no drinks, background music, buzzwords, or scripted charm. The calm feels deliberate.
Cara Hotel in Los Angeles is soft where it matters. Tall white walls. Open-air walkways. Rooms that feel like they're built to cool down the body and the mood.
Wellness without a brand
Forestis offers long views, structured air, and silence in the Dolomites. People come to sleep well and leave without needing a cleanse. The spa sits at the edge of a forest. Nothing shouts.
Berginsel in Switzerland feels like a place built to disappear: wood, water, quiet stone, a low, rhythmic pace. Guests walk, then rest. It doesn't feel curated. It feels like somewhere to stop.
Travel without urgency
People are still flying across oceans. That hasn't changed. What has shifted is what they expect when they land. The pace is slower. The plans are thinner. The hope is that by doing less, something different will stick.
A good trip now might include four hours in one café. One class. One quiet meal. One walk. One moment that makes the rest of it fade out.
That can be enough.
